I write and present constantly for work, but somehow it's still fun to do as a side hustle. I do it for the purpose of self-expression, but I hope people will find it useful too. Here's what I've got for you…
Every business has table-stakes metrics that must be reported on but don't necessarily yield profound insights. Thankfully, you can gain a deeper understanding by faceting these reports into cohorts based on gamification. (Part two in a series on gamification measurement.)